Fragrance house

Ramón Béjar

The company behind Ramón Béjar dates to 1980, when Ramón Béjar founded it. He began creating fragrances under the influence of traditional European and Oriental perfumery, and the house’s official biography presents him as both its perfumer and the creative figure behind its identity, with his work intended as a meeting point between Eastern and Western traditions. Over time, the company developed several perfume and eau de toilette lines before specializing in fragrance brands including Cuarzo The Circle and Ramón Béjar. In 2014, the house was introduced as a fragrance concept positioned between perfume and art, with limited, numbered editions and an emphasis on natural materials. Its current presentation is organized around My Universe Privée, described through mystical and historical references, and My Colourful Symphony, which combines Middle Eastern fragrance traditions with Western olfactory tastes. In 2023, Ramón Béjar launched a new Extrait de Parfum collection while discontinuing its first collection, dated to 2014, and was launching another collection with Plethora for exclusive availability in Plethora stores in the Middle East.