Fragrance house

Raunsborg

Raunsborg is a Danish skincare and fragrance brand founded on South Funen in 2011 through a partnership between Plum A/S and designer Jim Lyngvild. Its identity brings together Nordic nature and scientific product development, with inspiration from Flora Danica, the historic Danish botanical work from 1648. Lyngvild shaped the brand’s creative direction from ideas through finished products and was involved in developing its fragrances and skincare. Raunsborg Nordic launched in Denmark in September 2012, followed by Raunsborg MAN, a men’s fragrance and skincare range, in autumn 2014. The brand’s fragrance collection draws on flowers, trees and berries and is presented as part of the Raunsborg Nordic range. In 2019, the Plum side of the founding partnership entered the Finnish Kiilto group when Kiilto acquired CCS Healthcare. Raunsborg’s 2024 annual report records the company developing, selling and marketing skincare products and perfumes under the Raunsborg brand.