Fragrance house

Reef

Reef Perfumes is a Saudi Arabian fragrance brand founded in 2018. Reef Group began in fragrances before expanding its brand activities into fashion, jewelry, and e-commerce. Its fragrance identity is contemporary, combining heritage with innovation and drawing on global supplier relationships and perfumery expertise. In its fragrance history, Reef identifies Reef 11 as its first successful launch and Reef 33 as a turning point in the company’s journey.