Fragrance house

Risala Elite

Risala Elite is a United Arab Emirates fragrance brand that launched as a fragrance collection in 2024 under Sterling. Its identity combines French perfumery with the mystique of the Orient, drawing on Arabic perfumery and Middle Eastern cultural heritage. The name Risala derives from the Arabic word for “message” or “letter.” Public fragrance references record editions from 2024 through 2026 across collections including Aura, Bliss, Burj, Empire, Epic, Hafla, and Kefi.