Fragrance house

Sana Jardin

Sana Jardin was founded in 2017 by Amy Christiansen, a former social worker with a background in philanthropy and social care. The fragrance brand centers its identity on using perfume as a vehicle for social change, with a Beyond Sustainability model intended to create financial opportunity, business skills, and waste reduction across the supply chain. Its work with female flower harvesters in Morocco includes reusing perfume-production byproducts in goods such as candles and orange-blossom water. The Sana Jardin Cooperative in Tiddas was founded in 2017 by local female flower harvesters, and in 2024 the brand announced an accelerator program with the nonprofit Nest for Moroccan artisan cooperatives. In fragrance, Berber Blonde was an early headlining scent chiefly based on orange blossom, while Tiger By Her Side was identified as the brand’s bestseller. Carlos Benaïm served as the creative nose and worked with Christiansen on the fragrance range, including natural materials such as orange flower and jasmine. Sana Jardin won the CEW Eco Award in 2018. The company trading as Sana Jardin entered creditors’ liquidation on 30 December 2025, and Sana Jardin is no longer accepting orders.