Fragrance house
Skylar
Based in Los Angeles, Skylar was founded in April 2017 by Taiwanese American entrepreneur Cat Chen after her infant daughter experienced an allergic reaction to Chen’s everyday fragrance. The brand was created as a clean fragrance and personal-care company centered on ingredient transparency and formulas positioned as vegan, cruelty-free, hypoallergenic, and suitable for sensitive skin, with a focus on making fragrance accessible to people with sensitivities. From its digitally native beginnings, Skylar developed a direct-to-consumer Scent Club subscription model alongside retail and online channels. On December 29, 2022, Starco Brands completed its acquisition of Skylar Body, Inc. through a two-step merger, making Skylar a wholly owned subsidiary. Skylar’s current creative direction is described as more modern and California-oriented under Leah Kateb. On October 3, 2025, Skylar and Kateb announced Double Dates, the first fragrance created under her vision.
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