Fragrance house
Sofia Vegara
The Sofia Vergara fragrance brand entered the fragrance business with Sofia by Sofia Vergara, announced on March 24, 2014, and launched through HSN on April 24 that year. Presented as an extension of Vergara’s lifestyle brand, it was developed with her involvement in the fragrance and selection of partners. Created with perfumer Bruno Jovanovic for Parlux, the debut scent connected Vergara’s Colombian origins with Colombian rose and orchid elements, while its bottle was emerald-inspired. At launch, Sofia by Sofia Vergara was explicitly described as Vergara’s signature fragrance. By November 2019, the line had expanded beyond its debut with the announcement of Lost in Paradise. Sofia Vergara is the current trademark owner for the SOFIA VERGARA fragrance and perfume goods.
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