Fragrance house

SoSu

SoSu is an Irish beauty brand founded by Suzanne Jackson in 2015, growing from the beauty-blogging activity she began in 2010. It launched with 25 nail-polish shades and developed products including false lashes and contour cosmetics. The wider portfolio expanded with Dripping Gold tanning products in 2018 and the addition of Bahama Body in 2019. SoSu entered fragrance in 2017 with a three-fragrance Parfum Collection marketed as SOSU by SJ; the documented collection comprises Parfum de Jour, Parfum de Nuit, and Parfum d’Amour. Its identity is community-led beauty, with customer feedback shaping products and an aim of making beauty accessible and confidence-enhancing.