Fragrance house

Sporting Brands

Sporting Brands is a fragrance label centered on perfumes associated with sports teams, including FC Barcelona and Real Madrid. Its FC Barcelona eau de toilette exemplifies the label’s licensed sports-club identity. The products are associated with Air-Val International, a fragrance company founded in Barcelona in 1979 by Francisco García Hernández that remains family-owned. Air-Val’s fragrance work includes creating and formulating scents around consumer demographics, brand attributes, characters, and current trends.