Fragrance house
spritzbytypsy
Spritz by Typsy is a fragrance brand created under Typsy Beauty, the beauty company founded by Kairavi Bharat Ram. Typsy Beauty’s approach combines experimental, conceptual and multifunctional products with an emphasis on individual self-expression, and Spritz extends that approach into fragrance. Its origin story traces the concept to conversations between Bharat Ram and Mira about fragrance collections, scent mixing and possible combinations. The brand uses dual-sided bottles containing two distinct scents, which can be worn separately or layered to create a personal scent. Café Noir illustrates the format as a unisex fragrance with a fresh-coffee AM side and a spicier coffee PM side. Product information identifies Typsy Beauty Procurement Services Private Limited as the marketer, linking Spritz’s commercial operation to Typsy Beauty.
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