Fragrance house

Sweet and Shimmer

The earliest dated public record located for Sweet & Shimmer records claimed first use anywhere and first use in commerce on November 30, 2012. Its trademark was filed in 2015 and registered in 2016 for cosmetics, body powder, lip products, nail products, and related beauty implements. The trademark is currently owned by Ulta Salon, Cosmetics & Fragrance, LLC, and Ulta presents Sweet & Shimmer as an Ulta-exclusive line spanning makeup, body care, and accessories. It is also described as a seasonal beauty brand, with colorful collections and a gift-oriented approach across its beauty and accessory offerings.