Fragrance house

Telal Femina

Telal Femina is a Dubai-based fashion brand focused on women’s clothing, particularly abayas and modest wear. Its public identity combines Middle Eastern cultural references with contemporary fashion design. The brand was initiated in 2022 as a new project under Telal International, whose business history is publicly associated with 1987. In 2023, its Spring/Summer launch introduced seasonal modest-fashion collections combining abayas and mukhawaras with cultural influences. The collection’s creative direction was led by Manal, identified as Creative Director, with designs bringing together contemporary fashion, modesty, and cultural influences.