Fragrance house

The Oud

The Oud Company is a London-based perfume house founded in 2012 by British perfumer Ash Khan. Its identity combines British perfumery with knowledge of the Orient and Middle East, while oud provides the central creative material for work that translates the ingredient’s heritage into contemporary perfumes. Khan is the brand’s creator, in-house perfumer, and principal developer of its product lines. The fragrances are produced in London, England, and organized into house, musk, signature, royal, oil, and pure-oud groupings.