Fragrance house

Vdohni

Vdohni is a Russian fragrance brand formed in 2018 by Polina Kazakova, its founder and creator. Kazakova began as a marketer, trained at the Grasse Institute of Perfumery, and developed the line after creating fragrances for individual clients. The earliest documented Vdohni editions date to 2020. Kazakova is the principal creative figure and perfumer publicly associated with the brand, whose creative identity treats scent as a vehicle for individual expression, emotional associations, memories, and lived experience. Its initial collection, Another Reality, is built around imagined emotional experiences and unusual sensory scenes. The brand’s fragrance legacy includes Russian Soul, described in city-affiliated coverage as its most popular fragrance. Its concept draws on birch and pine landscapes, moss, berries, and smoke. Vdohni’s development also included the transition from personal training and formula work to formal production under Russian and Eurasian compliance requirements.