Fragrance house

Vendela Kirsebom

Vendela Kirsebom’s beauty identity is built around the Swedish-Norwegian model whose public career began when Eileen Ford discovered her in Stockholm at age 13. International modeling established her beauty credentials, including a 1990 French Vogue cover and a long-term Elizabeth Arden contract beginning in 1991. Her 1993 Sports Illustrated Swimsuit Issue cover brought an international breakthrough and made her widely known. Kirsebom later extended her beauty work into authored content, publishing the fragrance-focused book Duft av parfyme in 2010, and into product development: a cosmetics range developed with Helena Cosmetics included skincare and haircare lines such as Vendela Silver, Instant Glow, Diamond, and Hydration Line. After working with Helena Cosmetics from 2019, she ended the collaboration and relaunched the business with Beauty Rebels in 2026. Today, Vendela is operated with Beauty Rebels AS as a beauty universe combining skincare and fragrance, shaped by Kirsebom’s experience and her philosophy of enhancing rather than concealing natural beauty. Its current fragrance presentation includes Signature Pose, described as a woody-amber fragrance.