Fragrance house

Vida Best

Vida Best’s public identity centers on living with intention, presence, and pride. Its fragrances are presented as expressions of the wearer’s existing identity rather than transformations into someone else. A trademark record lists Mohan Tewani as the owner of VIDA BEST across perfumes, colognes, eau de parfum, eau de toilette, personal fragrances, and body sprays; the record was filed on September 17, 2025. The brand’s website is publicly active as Vida Best Parfum and carries a 2026 copyright notice.