Fragrance house

Wide Society

Created in 2018 by Luc Gabriel, Wide Society is a fragrance brand associated with The Different Company. Its identity combines portable, refillable fragrance formats with recyclable or recycled packaging materials, while its name refers to an open society of people who travel and welcome different experiences. The initial collection comprised six fragrances, all introduced in 2018 and created with perfumers Alexandra Monet and Emilie Coppermann. Wide Society’s travel concept is illustrated by Acqua Travelis, which Monet developed from a personal verbena cologne she wore while traveling. The brand’s associated house, The Different Company, was founded in 2000 by designer Thierry de Baschmakoff and perfumer Jean-Claude Ellena; Gabriel has directed it since 2004.