Fragrance house
Zirh International
Established in the United States in 1995 by Brian Robinson, Zirh International developed as a men’s grooming business focused on skincare and shaving. Its range later extended into body care, hair care, and fragrance, while its public identity remained explicitly male-focused. Procter & Gamble acquired Zirh in June 2009, adding it to the company’s male-grooming portfolio. The ZIRH trademark record documents a transfer from Procter & Gamble to TPR Holdings LLC on November 30, 2011, and identifies TPR Holdings LLC as the current owner. Zirh’s first fragrance was introduced in 2001. In September 2005, the company introduced Corduroy, its first men’s fragrance under the Zirh name, marking a significant expansion of its fragrance activity.
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